R152.  Commerce, Consumer Protection.
R152-1a.  Internet Content Provider Ratings Methods Rule.
R152-1a-1.  Authority and Purpose.
	In accordance with Utah Code Section 76-10-1234, these rules (R152-1a) establish acceptable rating methods by which a content provider may restrict access to material harmful to minors.

R152-1a-2.  Definitions.
	As used in these rules (R152-1a):
	(1)  "Content provider" is as defined in Utah Code Section 76-10-1230.
	(2)  "Harmful to minors" is as defined in Utah Code Section 76-10-1201.
	(3)  "HTML" means Hypertext Markup Language, the authoring language used to create documents on the Internet, which defines the structure and layout of an Internet document.
	(4)  "URL" means an Internet address, usually consisting of at least an access protocol and a domain name.
	(5)  "Utah content provider" means a content provider described in Utah Code Section 76-10-1233(1).

R152-1a-3.  Compliance with Utah Code Section 76-10-1233(1).
	A Utah content provider may comply with Utah Code Section 76-10-1233(1) by rating material harmful to minors with a rating label:
	(1)  listed in R152-1a-4; and
	(2)  placed in a location listed in R152-1a-5.

R152-1a-4.  Acceptable Rating Labels.
	A Utah content provider may rate material harmful to minors with one of the following labels:
	(1)  "XXX" in all capital letters;
	(2)  "xxx" in all lower case letters; or
	(3)  "-NFM-" which consists of the letters NFM in all capital letters:
	(a)  immediately preceded by a single hyphen, en dash, or em dash; and
	(b)  immediately followed by a single hyphen, en dash, or em dash.

R152-1a-5.  Acceptable Rating Locations.
	A Utah content provider may rate material harmful to minors by placing a label listed in R152-1a-4 in one of the following locations:
	(1)  if the material harmful to minors is contained within an Internet website:
	(a)  within the URL of the website; or
	(b)  within the first 300 characters of the HTML for the website;
	(2)  if the material harmful to minors is contained within an email message:
	(a)  within the first 300 characters of the email message;
	(b)  in the subject line of the email message;
	(c)  in the return address of the email message; or
	(d)  in any of the descriptive headers of the email message; or
	(3)  if the material harmful to minors is contained within a chat-room message or any other type of instant message:
	(a)  within the first 300 characters of the chat-room message or instant message; or
	(b)  within the personal identification of the sender of the chat-room message or instant message.

KEY:  Internet ratings, consumer protection
Date of Enactment or Last Substantive Amendment:  September 18, 2006
Notice of Continuation:  July 15, 2016
Authorizing, and Implemented or Interpreted Law:  76-10-1234; 76-10-1233(1)